I am always learning and trying to improve. I love learning. Sometimes that means books, sometimes movies, other times tools that help me do or accomplish something that makes my life easier. If you read Bill’s Sports Business Blog, you probably like learning too, so I thought it would be useful to provide you with a list of resources I find valuable. I’ll add to it as I learn more, so bookmark this page and refer to it often for your convenience and reference. Everything on this page is something I have used or read and personally recommend.
Purple Cow, Seth Godin
Post: “Who are your customers and why are they going to give you money”
Good to Great: Why Some Companies Make the Leap and Others Don’t
Post: Leadership in Sport
Marketing Outrageously Redux: How to Increase Your Revenue by Staggering Amounts
Post: Book Review: Marketing Outrageously Redux
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